Website builders & CMS
Ballot Signal + Squarespace
What is Squarespace?
Common for first-time and local candidate sites built by a volunteer over a weekend.
It sits in the Website builders & CMS category of a campaign stack. Where the tag goes. One snippet, or a native plugin.
Who uses it
Nonpartisan. Used across both parties and by nonpartisan organizations.
How the Ballot Signal + Squarespace integration works
Install target. The snippet goes in Code Injection → Header and reads whichever consent management platform you run, staying inert until consent is granted. Squarespace Extensions listings are gated behind their own review, so this is code injection today and an extension later, if and when.
What syncs
- Page views
- Intent signals
- CMP consent state
Field mapping
The supporter record is the same shape everywhere. What changes is where each field lands. The full record is documented on what you get.
| Supporter record | On the site | Notes |
|---|---|---|
| — (install) | Consent-aware script in the site header | Loads after your consent platform initializes. |
| pagesViewed | Page-intent signals reported post-consent | Nothing is reported before consent. |
| consentCategories | Read from the platform's consent state | Denied or undecided means the script stays inert. |
| utmSource / utmMedium / utmCampaign | Captured from the landing URL | Carried onto the supporter record. |
How to set it up
- 1
Confirm your Squarespace plan allows Code Injection — entry tiers often do not.
- 2
Go to Settings → Advanced → Code Injection.
- 3
Paste the Ballot Signal snippet into the Header field, above any analytics tags.
- 4
Confirm your consent banner loads before the snippet acts.
- 5
Test with consent denied, then granted.
Why it matters
Common for first-time and local candidate sites built by a volunteer over a weekend.
Related integrations
All Website builders & CMS →WordPress
WordPress powers roughly 41% of all websites per W3Techs — a share that has been declining from its mid-2025 peak, but still by far the largest single install target. There is no credible public data on CMS share among political campaign sites specifically, so we prioritize on that directional evidence rather than a made-up number.
Wix
A large share of small-business and first-run candidate sites, especially where a family member built it.
Webflow
The default for agency-built campaign sites that want design control without a CMS to maintain.
Framer
Fast-growing choice for modern campaign landing pages and launch sites.
Ballot Signal + Squarespace: questions
Is the Squarespace integration available today?
Live. Built, tested and available to every customer today. You can turn this on yourself without talking to us.
What authentication does the Squarespace integration use?
n/a (code injection). Credentials are stored encrypted and are never rendered back into the interface after entry.
Will this create duplicate records in Squarespace?
No, assuming you leave deduplication on. We match on the lowercased-email hash first, then phone, then name plus address. On a match we update rather than create, and only the fields you have marked overwritable.
Does the consent record travel into Squarespace?
Yes. Consent timestamp, consent version, consent source URL and granted categories are included in every push, by default, and there is no configuration that strips them. That is the point of the product.
See what your own website already knows.
Book a 20-minute walkthrough. We will look at your site's current consent posture first — that part is useful whether or not you buy anything.